Video Marketing For Traffic – Branding Your Videos, Your Business and Yourself

Ever heard of YouTube? Yeah, I thought so! Nearby, in January 2008 79 million users made over 3 billion video views (That's over 100 million views per day!) How would you like a slice of that kind of audience?

Video really has become popular on the web recently and it's easy to see why. It's unparallel by any other medium in terms of getting your message across. The problem with video online is that it has always been expensive to produce and host, requiring specialist equipment, expensive software, and massive bandwidth. Not any more because, since you can produce a screen capture video at zero cost (using Camstudio or similar software), and not only host it for free on YouTube, but also use it as a source of traffic!

You can not embed links in video on YouTube. What you can do however is put a link in the video description, create a profile or 'channel' with a link to your site, and brand your video with your domain.

Publishing and branding your videos

To get started, head over to YouTube.com and sign up for a free account. Your channel is automatically created for you based on your username (ie [http://www.youtube.com/username]) and once created you can customize it.

On your channel select 'Personal Profile' and there is a space to add your website URL. While you're there, fill out the rest of the profile too and upload a photo. Remember, YouTube is a social media site so you want to brand yourself, not just your business or products!

When you come to upload a video, use SEO practices. Remember that people will find your videos by searching, just like on Google, so use relevant keywords for your title, tags, and in your description. Also, your description can include a link to your site so long as you remember to include the http: // part! If you use a full URL the link will appear on the video page without the user having to click the 'more info' button!

While links in the description and on your profile are great, it's your video that people's attention will be on so get the URL in there! Start and end the video on a 'splash screen' with the video title and your domain clearly visible. You can also, depending on the nature and content of the video, use an overlay which shows your branding through the video!

While YouTube is far and away the king of online video, it's by no means the only site you can publish to. MetaCafe, HowCast and Blip.tv are just a few of the sites I use, but uploading to each of them takes time and effort. Do not worry though, help is at hand with a tool called TubeMogul.com

TubeMogul allows you to upload to all of these sites and more in one go, and even tracks all your views for you in one easy to use control panel. I recommend uploading to YouTube manually (so you get more control and can set the description etc. specifically for YouTube) and then use TubeMogul to upload to any other sites relevant to your niche. You can still use TubeMogul to track your YouTube views though!

Video on your own site

If you're creating video for a membership site, or a product then you will have to host it yourself to keep it private and secure. However, any videos that you're giving away are free to your visitors can also be hosted on YouTube. Just upload as normal, head to the video page and on the right hand side you'll see a box called EMBED with some HTML code (starts with

How to Find Affordable Automobile Insurance in Arizona

Finding affordable automobile insurance for your Arizona vehicle may not be a difficult as you think. Shop around on the Internet for alternative quotes from various companies.

There are discounts and savings that you may not be aware of as follows:

1. Multi-Line Discount: Insurance companies offer discounts to policyholders that have more than one line of insurance coverage with them. Seek insurance quotes from the insurance company that is currently writing your homeowner or renter’s insurance policy. Be sure to make them aware that you have other lines of coverage placed with them, especially if you’re seeking quotes over the internet.

2. Non-smokers: Non-smokers are a more favorable risk to insurance companies than non-smokers. Now would be a good time to kick the habit for both your health and your pocket.

3. Vehicle Safety Features: Newer vehicles come equipped with airbags and automatic seatbelts. These features and others like anti lock brakes will server to lower your auto premiums.

4. Higher Deductibles: How much can you afford to pay out of pocket in the event of a collision or comprehensive loss? If you can afford to pay the first $500 or even $1,000, you will earn a premium discount for the higher deductible. Get alternative quotes with various deductibles. Make sure the premium savings is worth the extra out of pocket expense. Remember, the deductible applies to each loss, not just the first one.

5. Accident Free: How is your driving record? If you have a clean driving record without accident or points, ask your insurance company for a clean driver discount. Companies may call it by different names, but make sure you specifically ask the question how much is my clean driving record saving me?

6. Multiple Auto: Insuring two vehicles with one insurance company is cheaper than two separate policies. If you have more than one vehicle, it only makes sense to cover them under the same policy.

Why Do We Need Personal Development to Be Successful?

In order to really answer that, we need to define what we mean by personal development. In my opinion, personal development is:

  • Growth as a conscious human being
  • Activities that improve self-knowledge and identity
  • Development of talents and potential
  • Development in different areas of life
  • Building of human capital and employability
  • Enhancing the quality of life
  • Contributing to the realization of dreams and aspirations
  • Is not limited to self-development but includes formal and informal activities for developing others
  • In the context of institutions, it reflects to the methods, programs, tools, techniques, and assessment systems that support human development at the individual level in organizations
  • (hard) work that requires discipline, determination, consistency, patience, time, courage, forgiveness

Let's then take a closer look at some of these bullet points in correlation to success.

Improving your self-knowledge and identity means, among other things, that you become more aware of who you are and what you want. Knowing what you want and where you need to improve yourself in order to achieve what you want are essential parts of success.

If you have already achieved success you can not stay put if you want to remain successful. The world and other people around you are constantly evolving; therefore you need to keep on developing your talents and potential further. Otherwise your success will remain short term.

Depending on your goals, you need constant development in different areas of your life, not just in one. Some of these areas may include health, finances, relationships, emotions, habits and beliefs, to mention a few. A good health will ensure that you are able to do what you want to do. It is obvious that you can do a lot more as a healthy person than you would lying sick on a bed. It is obvious, in most cases, that you can achieve more and free yourself from some of the worries when your financial situation is stable. It is obvious that you can achieve more when you have sound relationships with supporting and loving people to back you up. And so on.

Having activities for developing others, in addition to developing yourself, is really what gives you the final boost for success. The old saying "what goes around, comes around" applies here quite well. Helping other people succeed will ensure that they will willingly help you in return. It is much, much more difficult – and in most cases even impossible – to achieve success just by yourself. You can not be the master of everything. And you should not even try to be. Concentrate on doing well what you love doing and let other people help you in the areas that they love doing. Help others develop themselves and they will help you develop yourself. That is for everyone's benefit.

Finally, understand that long lasting success requires work. At times, it can even seem to require hard work. But once you have found what it is that you really love doing, the work does not seem that hard anymore. But it will require discipline, so that you keep your focus on your goals. It will require determination because there will be a lot of people who'll try to talk you out of your dream. It will require consistency because you will encounter many obstacles along the way and you'll have to be consistent to work your way through and around them. It will require patience because the bigger your dream, the more it will take time. It will require courage because you will move toward something that is unknown to you. And, maybe most of all, it will require forgiveness because you will have to forgive yourself for all the mistakes you have made, and will make, and you must also forgive others who have hurt you, so you can move into the future with a clean slate.

And that is all part of the road to success.

Written by Hannu Pirila, CEO and Founder of HPA Consulting, one of the leading Personal Development and NLP Coaches in Finland.

What Are The Top Art Schools?

Rankings are always tricky. Rating the top art schools depends on the criteria of the one or ones doing the judging and possibly whether or not they have some sort of connection or vested interest in placing certain schools where they place them. Cronyism aside and imagining a perfect world of total objectivity, a one-size-fits-all rating system would only work in a world where artists are determined ahead of time in a test tube and everyone is a homogenous clone. But then you have to wonder if art and creative expression would even really exist in such a utopian society.

So, back to the present day reality, a single specific answer to the question, "What are the top art schools?" generally does a disservice to the needs of the individual student. As with stereo components, it depends entirely on priority and application. The top school for music and performing arts will likely not be the top school for commercial and visual arts. Even within a single category, the "best" art school will still depend on the needs and priorities of the student.

There are a number of organizations and publications willing to give it a shot, though, and their conclusions can be easily found on the Internet. However, it is best to consider these ratings simply a starting point, as they can be quite misleading. Remember that higher education is funded primarily by the students who attend said facilities. No students, no school. No school, no over-paid faculty incapable of working in the real world. (Oops. Did I say that out loud?) And that, that certainly does not apply to all art school faculty members.

The first thing you need to determine is what you plan to do with an art education. There are many and varied career choices. The art career or occupation you want will be one of the most important deciding factors in your own personal ranking system.

For instance, if you're already working in the art field of your choice (or close to it) and all you need is a piece of paper, then you can probably get what you need from a local community college or state university. Depending on the state, that may be a less expensive way to get that piece of paper than going to a dedicated art school.

If, on the other hand, you're gunning for a particular possibly prestigious position in a well-known art gallery, it would serve you well to work backwards. Find out what they consider the top art schools and which of those they most often hire graduates from. In other words, which art school degree will get your resume to the top of the stack?

Your choice may also come down to economics. What can you afford; what kind of financial aid is available; and what are you chances of a reasonable pay off?

In the end, you are the judge. You will have to determine what the top art schools are for you and make the best choice for you. After all, individuality is the very pulse of art.